Black Book Design Collective · Brand identity
For brands
on a mission.
A bold identity for an agile creative collective.
Challenge / 01
Black Book brings specialist independent creatives together. The brand needed to feel as connected as the way they work.
Idea / 02
Turn the blank page into a flexible system — a place where every project can begin and every specialist can belong.
What we did
- Brand strategy
- Visual identity
- Design system
- Brand guidelines
Outcome / 03
A collective with one clear voice.
A disciplined black-and-white core, flexible colour, typography, page shapes and patterns give the team one identity that can stretch across people, projects and platforms.
- One system for every collaborator
- A sharper way to stand out
- Built to flex across print and digital